Microsoft MSFT‘s Xbox launched the ID@Xbox Developer Acceleration Program to help underrepresented creators succeed on the platform.

in a (n interview with GamesIndustryBiz.com, James LewisSenior Creative Partner Programs Lead at Xbox, explained that the program was set up to help developers from underrepresented backgrounds port their games to Xbox without sacrificing time and money.

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“I firmly believe that without empowering more developers who have access to other communities, we cannot reach the billions of players that we hope to reach,” said Lewis.

“There are people who don’t consider themselves gamers because they haven’t seen some of the games that come out of those communities,” he added. “It’s better for our industry if we can grow and welcome new voices that can reach more viewers.”

Developers the program seeks to support include people from Black, Indigenous, Hispanic, or LGBTQIA+ communities, women, developers with disabilities, developers from emerging markets, or teams with unique perspectives.

Additionally, it’s worth noting that Microsoft has no intention of recovering funding or locking developers into an exclusivity agreement.

Since launching in 2019 (under a different name), the program has promoted over 100 games. “We already have 100 titles and I’m looking forward to the next 100,” Lewis told GamesIndustryBiz.com.

The program also includes webinars covering best practice advice on launching a game, game lifecycles, marketing, setting up a store page, and a pilot program that offers financial support to some developers to help them create a game prototype.

“We recognize that many of the teams we want to support have historically not had access to the resources to get their ideas off the ground. We are purposely in the process of giving them access to non-refundable amounts of financing to…