The company has partnered with blue star Duncan James to launch new music designed to soothe animals in this year’s fireworks season.
Animal behaviorist Burn pet nutrition Working closely with One Love singers and Masterchef quarterfinalists, they created music specifically designed to help dogs stay calm when rockets and Roman candles are extinguished.
The song, called Pet Sounds, can be accessed through Burns’ website and YouTube channel, with important tips on how to keep dogs safe and calm on campfire night.
John BurnsThe founder said: “We can’t underestimate the pressure of fireworks on pets. This year, after a calm year in 2020, with so many families raising new dogs, we expect animal anxiety to disappear.
“We are very happy to work with Duncan to create pet sounds because we know that soothing music can usually help our canine friends calm down.”