Elon Musk supposedly had Twitter Engineers are working late Sunday to deal with an emergency – his tweet about the super bowl got less engagement on the platform as president Joe Biden‘S.
What happened: Musk asked Twitter engineers to work on the algorithm and prioritize his tweet, which resulted in Monday’s user timeline turning into an Elon-first feed. reported platformer.
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The move comes after Biden’s tweet in support of the Philly Eagles generated around 29 million impressions on the platform. In contrast, Musk — who also backed the same team — only generated about 9.1 million impressions.
Musk later deleted his tweet, possibly frustrated with the engagement dynamic.
It’s important to note that Musk has nearly 129 million followers on the microblogging site, while Biden has just 37 million.
As a result of Musk’s direction to engineers, the platform artificially amplified Musk’s tweets by a factor of 1,000 — a constant score that ensures his tweets rank higher than everyone else’s in users’ feeds, the report said.
Why it matters: On Monday afternoon, many users took to Twitter to share their frustration that their “For Your” timelines were being bombarded with Musk’s posts.
Musk later took to the platform to say they are making some “adjustments” to the algorithm.
Last week, Musk has reportedly fired a senior engineer after he was shown data on his declining popularity.
Until now, Musk also made his Twitter account private a day to see if his private tweets get more visibility than the public ones.
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Continue reading: Elon Musk lets US subscribers pour out their hearts on Twitter, simply pays him $8
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