The Las Vegas based marketing and software development company aims to help horse owners save time and money by providing a simple and effective solution to the challenge of finding a suitable saddle for their horses

EQ Innovation Technologies is pleased to announce the launch of saddle genius, a mobile application that allows horse owners to connect instantly with professional saddle fitters for expert fit advice. Saddle Genie is the world’s first application of the app that enables professional saddle fitting advice for a horse to be accessed virtually and matches saddle buyers with saddle fitters. Since the saddle on the horse’s back is the rider’s connection to his mount, it is important that the horse and rider are seated correctly. EQ-IT believes that in today’s technology-driven age, horse owners shouldn’t have to rely on trial and error when looking for a good saddle. With this new app, EQ-IT is revolutionizing the way horse owners find the right saddle for their horse.

“The end goal of EQ-IT is to develop an advanced artificial intelligence based application that allows users to receive saddle fitting advice remotely,” said Gwen Carrington, Founder of EQ Innovation Technologies. “We want to help horse owners buy resale saddles more safely and fight the widespread fraud surrounding the sale of used saddles by providing a safer way to sell or buy a saddle. It’s common to end up with an ill-fitting saddle that doesn’t work for you or your horse. Saddle Genie connects you quickly and easily with professional, accredited saddle fitters who will help you find the right saddle for your individual needs through in-app consultations.”

Saddle Genie is a revolutionary new mobile app that allows users to consult a fitter, find the best saddle for their horse and choose from a wide range of used saddles available for resale. Users can get personalized advice and fit advice from a nationwide community within the app. Mechanics and horse owners…