HomeLuxury LifestyleFashion pioneer Virgil Abloh dies at the age of 41

Fashion pioneer Virgil Abloh dies at the age of 41

Picture: LVMH

Virgil Abloh, founder of streetwear brand Off-White and artistic director of Louis Vuitton menswear, has passed away at the age of 41.

The news of the designer’s death came out on Sunday afternoon and was confirmed by Abloh’s family. For more than two years, Abloh has been privately “fighting a rare and aggressive cancer-angiosarcoma of the heart”.

Abloh reached the top echelon of the fashion industry when he was appointed as art director in 2018 Louis VuittonMenswear department. Earlier this year, LVMH Expanding Abloh’s product portfolio, he was allowed to work in the group’s 75 brands. In fact, this makes Abloh the most powerful black executive in the world’s most influential luxury goods group.

This prolific designer elevated streetwear to its current luxury status and changed the way many of us dress now. At the core of all this is Abloh’s belief in creating communities and meeting ever-changing consumer needs. The new generation of fashion consumers now have greater purchasing power. They not only pay attention to the material of a piece of clothing, but also pay attention to its intrinsic value.

To this end, Abloh directly interacts with his followers and makes them feel at ease in his world. Abloh fans see it as an opportunity to hang out with a group of like-minded people, not just a shopping behavior every time a new product is launched. Abloh even gave suggestions on how young designers can launch their own brands. “You can do it too” read the caption under his first post on Instagram after his debut Louis Vuitton Series.

In addition to his role in the fashion industry, Abloh is also a well-known DJ. Travis Scott. He even received a Grammy nomination for his creative direction Kanye West with Jay-ZThe collaboration album “Watch the Throne”.

He is also an advocate of black creativity in a highly insulated industry. He used his position to set up a “post-modern” scholarship fund and raised $1 million to encourage black students to pursue fashion jobs.He also joined the CFDA in 2019 and even coached Samuel Rose of A-Cold-Wall.

“After hearing this terrible news, we were all shocked. Virgil is not only a talented designer and a visionary, he is also a man with a beautiful soul and great wisdom.” Bernard Arnault says, Chairman and CEO of LVMH.

“The LVMH family and I spent this moment of grief together. After the death of their husband, father, brother or friend, we all miss his relatives.”

Picture: Louis Vuitton

Abloh was born in Rockford, Illinois in 1980. He is an artist, architect, engineer, creative director and designer. After obtaining a degree in civil engineering from the University of Wisconsin-Madison, he went on to complete a master’s degree in architecture at the Illinois Institute of Technology.

According to Sunday’s announcement, Abloh “left behind his beloved wife Shannon Abloh, his children Lowe Abloh and Gray Abloh, his sister Edwina Abloh, his parents Nee and Eunice Abloh, and many dear friends and colleagues.” .

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