Founder and CEO of Highstoke Media, Danny Trans Article on PMU Marketing, published in issue 3 of the world’s leading online permanent makeup magazine, The PMU Masters, offers marketing advice for PMU artists.
Founded in 2018 in the California Bay Area to provide a marketing solution for the beauty industry, Highstoke Media has quickly grown into a leading provider of marketing to top PMU artists worldwide. With a mission to help artists thrive, rather than simply survive, Highstoke strives to eliminate the problem of attracting new clients. In the third issue of The PMU Masters, the world’s leading online permanent makeup magazine, Tran shares his proven strategy that can help any artist fill their schedule with loyal clients.
A seasoned marketer, Tran began his successful career in Silicon Valley. While he was successful, Nine to Five didn’t fulfill him, and Tran packed his bags to start his career, using his marketing skills to build his own business. He founded Highstoke Media to offer a solution to a pervasive problem faced by many artists in the beauty industry – how to reliably grow their business and client base. Since its inception, Highstoke Media has worked with over 1100 clients in 15 countries.
While Highstoke only works with the top five percent of luxury beauty professionals, Tran is generous in sharing its proven strategies through the media. “The PMU industry is growing rapidly,” noted Tran. “We can’t work directly with every artist who could Benefit from partnering with an experienced beauty marketing agency like Highstoke. However, we can reach many professionals through existing industry media such as The PMU Masters.”
Highstoke’s approach to marketing permanent makeup artists consists of five simple steps.
- Attract – Get your message across to the right people.
- Engage – Generate interest in what you offer.
- Capture – Inspire people to subscribe to hear more.
- care for -…
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