According to a recent report by Allied Market Research entitled “m-commerce market – Global Opportunities and Prospects, 2022-2029″. The report offers an in-depth analysis of the top investment bags, top winning strategies, drivers and opportunities, market size and estimates, competitive scenarios, and fluctuating market trends.

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Advances in mobile technology and the proliferation of smartphones have led to significant growth in the global mobile commerce market. Additionally, the consumer base of m-commerce has greatly expanded with the rise in disposable income, increasing internet penetration and affordable smartphones, particularly in emerging markets. Buying and/or selling goods and services via mobile platforms has empowered businesses worldwide, developing technology and applications for mobile users to increase productivity and profitability.

Consumer buying behavior has changed as they resort to impulse purchases across mobile and online platforms. Global companies are looking to use this as an opportunity to expand their customer base through brand loyalty by increasing m-commerce awareness through cashback/discount offers on mobile wallets and credit/debit cards. Due to the presence of established global players through high investments and intensive advertising activities, strong competition can be observed in this market. The m-commerce market is expected to grow at a considerable rate and continue to develop in the near future.

The m-commerce market includes vendors such as Alibaba Group Holding Ltd., Amazon.com, Apple Inc., ASOS.com, Bank of America Corp., Barnes & Noble Inc., BlackBerry Ltd., Costco Wholesale Corp., eBay Inc ., Google Inc., MasterCard Inc., Microsoft Corp., Netflix Inc., Office Depot Inc., PayPal Holdings Inc., Rakuten Inc., Sears Holdings Corp., Staples Inc., Target Corp., Visa Inc., . ..