BOISE, Idaho, October 11, 2022 /PRNewswire/ — Rocket Express Car Wash (rocketexpress.com/) has announced its multi-year investment in Boise State University athletic programs through an extensive sponsorship agreement with Bronco Sports Properties, LLC and is now the Official Car Wash of Boise State University. This is Rocket’s first foray into college sports marketing. Rocket Express operates five mega laundry locations Idaho and Utahand is part of ZIPS Car Wash, LLC.

“We are extremely proud to be investing in collegiate sports at this level and offering some of the perks of sponsorship directly to our customers, such as tickets, co-branded freebies and gameday activations, as our relationship with the Broncos grows,” said he Markus YoungworthCMO, Rocket Express Car Wash. “Bronco fans have supported us for many years and this is an opportunity for us to show the same support through this important sponsorship of local college athletic programs,” he added.

The overall sponsorship agreement provides Rocket with significant brand exposure in the university’s fanbase through assets that include IP brands, radio, social media and Fan365 digital products. Interesting aspects of the partnership are already in play as Rocket introduced consumer offerings for car washes, digital play via social media and giveaways on the Bronco Game Day app.

Customers will see the partnership come to life when they visit one boise Territory Rocket Express Car Wash. Consumers can show their support by opting in for just one Boise State Shoot the Moon car wash $20 and will notice Bronco logos throughout the Rocket lot when the team shows theirs State of Boise Proud of the partnership.

“Boise State Athletics and Bronco Sports Properties are thrilled to welcome Rocket Express Car Wash to our team,” he said Jeff Cavender, manager of Bronco Sports Business Development. “With your support, Rocket Express Car Wash will be a part of our exciting Game Days and Bronco fans…