Socks have largely become a commercialized commodity with the expansion of retail and department stores selling a wide range of socks, including specialty socks. The rapid pace of urbanization is one of the main drivers of development in the sock market. The increasing sales of sports shoes has also fueled the demand for socks with special properties. Novel socks have also gained momentum with the increasing prevalence of these socks in general apparel stores aside from fashion stores. Increasing fashion awareness among men is another major trend fueling new demand in the sock market. Women around the world have also become aware of evaluating their sock purchases based on fashion and not just value.
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Specialty socks are emerging as a segment with incredible avenues in the sock market
Growing consumer demand for new colors and patterns is a major trend in the sock market. A wide range of needs has fueled demand for specialty socks, opening new avenues in the sock market. A case in point is the increasing demand for socks suitable for outdoor activities and fitness. A growing number of these consumers are willing to pay for specialty clothing, increasing demand in the sock market.
in the 2018 The global sock market has been pegged to the US dollar 42.5 billion in the forecast period of 2019 – 2027the opportunity in the market is expected to rise at CAGR of 6.5%.
The increasing focus on foot care is a major trend in the diabetic population. Specialty sock manufacturers are keen to capture revenue streams from this consumer segment. Doctor-recommended socks are another related category that’s expected to do some serious business. Much of this is due to two factors: increasing awareness of the availability of mainstream distribution channels and the medical benefits they can offer…
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