shoe retailer Crocs, Inc. CROX Shares hit a fresh 52-week high during intraday trade on Friday before closing the mark.

running steps: Colorado-based Crocs has seen only one direction since its bottom in early July 2022. As the broader market, including high-profile tech stocks, came under heavy selling pressure in the second half of 2022, Crocs went against the tide. The increase from low to high since the low of $46.08 in July 2022 is about 222%.

Over the past year, the stock has gained about 93%.

Source: Gasoline Pro

Over the same period, the broader market, as measured by the performance of the S&P 500 Index, is down 7.3% and the retail sector, represented by the SPDR S&P Retail ETF XRThas decreased by about 18%.

retail giant Walmart, Inc. WMT is down 3.43% over the past year. tech stars Meta Platforms, Inc. META And Nvidia Corp. NVDAmeanwhile, are up 6.22% and 2.64%, respectively — despite being named the best-performing mega-cap stock so far this year. apple inc AAPL The stock, on the other hand, is down 0.72%.

See also: The best retail stocks right now

What makes Crocs stand out: While most of his peers have suffered from one uncertain economic climate that has impacted consumer confidence, Crocs has shown great resilience. The company grew its sales 54% last year to $3.55 billion, with the eponymous brand reporting $2.66 billion in sales.

Crocs’ wholesale channel accounted for 55% of its sales, while direct sales accounted for 45% in 2022. Online sales through its websites and third-party marketplaces — like Amazon, Zappos, Zalando, and Alibaba’s Tmall — accounted for 38%.

The company’s gross margin was an enviable 52.3% last year, while Walmart’s gross margin was about half that percentage.

Recently, capital markets firm B. Riley began reporting on Crocs with a buy rating and a price target of $157. analyst Jeff Leak said he expects the company to benefit from the current…