The national award-winning gourmet food company and YumsUp.com are pleased to announce a strategic partnership to offer quick and easy recipes and step-by-step cooking videos.
Traverse Bay Farms and YumsUp.com are pleased to announce that they have formed a strategic partnership to provide simple, fast and easy videos. These step-by-step videos will be available on the YumsUp.com YouTube channel.
Businesses are realizing they need to form strategic partnerships that promote cross-market and complementary products and services. This partnership combines Traverse Bay Farms’ deep knowledge of the health and wellness market with YumsUp.com’s video expertise.
Traverse Bay Farms offers over 150 how-to videos and step-by-step tutorials on health and wellness and all-natural gourmet foods. Your video titles include the following:
- How to make cherry juice
- How to bake with Dried Cherries
- The Natural Benefits of Cherry Juice
- How to make delicious fish tacos with peach salsa
- Tart cherry powder smoothies for joint health
- And over 130 other videos.
YumsUp.com offers over 600 how-to recipe videos. The unique position of these videos is that most are under 60 seconds long, but they provide step-by-step instructions for making great-tasting recipes.
According to Andy LaPointe, director of marketing at Traverse Bay Farms, “This is a powerful partnership. YumsUp.com offers a range of easy-to-prepare recipes for the home cook. We believe that cross-marketing our food videos will provide a unique experience for countless home cooks.”
About Traverse Bay Farms / Fruit Advantage
Winner of over 35 national food awards in America’s largest and most competitive food competitions. Traverse Bay Farms is America’s #1 award-winning superfruit company.
Offering an all natural line of fruit salsa, fruit barbecue, dried fruit including dried cherries, dried blueberries and more. In addition, Traverse Bay Farms offers cherry juice concentrate and teaches about health benefits…
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