VANCOUVER, British Columbia, March 3, 2023 (GLOBE NEWSWIRE) — Blender Bites Ltd. (the “Pursue“, “Blender bites” or “mixer“), BITEJL4A3DMEJan award-winning Canadian company involved in the development and commercialization of a line of high-quality, organic and plant-based pre-portioned frozen functional foods, is pleased to announce that it has received multiple orders following its US trade show debut at the KeHE Summer Show (the “summer show” or the “Industrial fair’), held on February 7th^th and February 8th^th in Nashville, Tennessee, and also announces that it will be showcasing its latest functional food innovation – the 1-Step Frappé – at the upcoming Natural Products Expo West (“Expo West” or the “Industrial fair“), next week.

The Summer Show marked the start of the US launch of Blender Bites with KeHE Distributors, LLC (“KeHE” The “distributor“), one of the largest pure-play distributors of natural, organic, specialty, and fresh produce in the United States². The in-person show proved to be a huge success for the company, showcasing Blender Bites’ flagship 1-Step smoothie innovation SKUs to the largest audience of US buyers ever presented.

As a direct result of the live show, the company received multiple buy orders from US retail buyers ahead of the much-anticipated summer 2023 buying season. The receipt of multiple orders is a significant milestone for the company and represents the first US orders since the company first set foot in the US from the warehouses of the world’s largest chain of club stores in early Spring 2022.

Building on the success of the KeHE show, Blender Bites aims to achieve similar success when it attends the upcoming Expo West in Anaheim, California, March 7-11, 2023 – the world’s largest event for natural, organic and healthy products³and the leading trade fair for the organic sector.

The five-day event is expected to attract approximately 85,000 in-person attendees, of which approximately 60% are natural, organic,…